Colorful Jet On It’s Way to an Airport Near You

Greetings from Mobile Generated News®  MoGN!

Over the years we’ve seen Jet Airplanes painted with advertising messages.

Remember what I used to call “The Shamu Jet” which was a Southwest Airlines Jet painted to look like a killer whale as part of an advertising campaign for SeaWorld?

How about the All Nippon Airways planes painted with Pokeman characters?  Or another Southwest Jet painted with a fashion model wearing a bikini?

Well the latest advertising gimmick for Jets will be the…are you ready?  The “Hello Kitty” Jet from Eva Air, based in Taiwan.  It will be showing up regularly at Los Angeles International Airport (LAX).

It’s not only painted on the outside with the famous cat.  Inside, there will be Hello Kitty soap and tissues in the lavatories along with Hello Kitty pillows.  If that isn’t enough, the Flight Attendants will be wearing ― you guessed it...Hello Kitty uniforms.

And just to complete the entire marketing experience, pins, bags, necklaces, aprons and maybe more merchandise branded with “Hello Kitty” will be available for extra charge on-board.

So what do you think?  As we all know, advertising is everywhere.  Would you become a Hello Kitty fan by flying on this plane?  Or is advertising out of control?

I look forward to your comments.

 ─Jeff Wald, Executive Director, Mobile Generated News®, Los Angeles.

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